About Vote.org

Last updated on October 22, 2018

Vote.org uses technology to simplify political engagement, increase voter turnout, and strengthen American democracy.

We work to ensure that the electorate matches the population. We accomplish our work via a two-pronged approach:

  1. We build and maintain the Vote.org website and the Vote.org toolset. The Vote.org toolset currently includes a voter registration tool, an absentee ballot tool, and tool that helps you verify your voter registration status, and a stand-alone election reminders tool.  These tools are free for anyone to use at all times. Other organizations can also use the Vote.org toolset for free on their websites and as part of their in-person voter registration and Get Out The Vote (GOTV) campaigns.
  2. We proactively reach out to low-propensity voters and encourage them to vote. We use a variety of tactics, including one-to-one SMS outreach, digital ads, digital radio (Pandora and Spotify), billboards, and direct mail.  We reach out to low-propensity voters for a simple reason: if you want to increase voter turnout, you need to start with voters who are unlikely to vote without additional encouragement.  Whenever possible, we run controlled experiments, so that we can determine whether our interventions worked. You can learn more about our experiments at www.vote.org/research/.

History

Facts and figures

Long Distance Voter launched in April 2008, and relaunched as Vote.org in April 2016.  These are our usage stats as of April 3, 2018:

2016 highlights

2017 highlights

2017 was a slow year in terms of site visits and tool usage

2017 was a very busy year in terms of proactive outreach to low-propensity voters

Virginia GOTV

Alabama GOTV

2018 and beyond

We are working on a handful of projects in 2018 and beyond.

  1. Optimizing the Vote.org toolset.  One of our primary goals with our tools is eliminating the burden of printing and mailing paper forms.  Hewlett Packard stopped publishing statistics on home printer ownership back in 2011, when ownership rates were in the high single digits.  It is safe to say that home printer ownership is currently in the low single digits. Americans simply do not own printers anymore, and asking someone to print and mail a paper form is a roadblock to voter participation.  We’re seeking to eliminate this roadblock by integrating directly with state APIs wherever possible, by incorporating 3rd party APIs that let us print and mail forms for voters, and by incorporating 3rd party APIs that let us fax and email forms for voters. We’re also continuing to integrate electronic signature technology wherever possible.